Our Team
A future-facing team tailored to each Client’s business needs with ONE point of access to seamless synchronization of our sustainable business solutions from strategy to implementation.
Education:
Master of Business Administration, UCI Paul Merger, USA
Professional Experience
With over 26 years in international trade, investment, and industrial products, Lincoln Long Vu has extensive experience in import/export, local distribution, project supply, and government relations. He has facilitated numerous government investment promotion projects, linking global investors with various Vietnamese cities and provinces.
Key Achievements:
Investment Consulting: Taisei Industrial Factory, Japan
Market Research & Investment Advice: D-ADVANCE LLC
Interior Design: ROBINA FLOORING
Laundry Services: USA LAUNDRY GROUP
Industrial Park Development: SHINEC Green Industrial Park
Renewable Energy: SHIRE OAK
Healthcare: HONG PHUC Hospital
Fashion: GIOVANNI
Fundraising and Investment Consulting:
Successfully raised funds through various financial instruments for Nomad Capital, PPR Capital, Hines Group, Starwood Capital, Cority, and Spartan Investment Group.
Consultancy and Community Involvement:
Consultant for Eco Industrial Park Chains in Hai Phong, promoting ESG models. Community Outreach Advisor in Irvine, Santa Ana, and Stanton, California, involved in planning the Creativity and Innovation Hub for business community development.
Professional Experience:Nina founded LDN International following 17 years of experience in international advertising agencies, specializing in digital marketing. She has held several senior roles, including:
Senior Business Partner and Group Account Director: Ogilvy Mather Vietnam
Client Service Director: Publicis Group Vietnam
Digital Director: Dentsu Media
Digital Director: MSS (An investment portfolio by IDG Vietnam)
Nina has served as a business and communication consultant for global companies such as Abbott Laboratories, Nestlé, Kimberly-Clark, VISA, Heineken, Samsung, and prominent local enterprises like Hau Giang Pharmaceutical, BIDV, Sabeco, and FPT.
Consulting and Collaboration:Nina has a proven track record of collaborating with global sustainable partners and advising Vietnamese businesses on implementing sustainable models for growth. Her key contributions include:
On-ground Partner: The Connected Places Catapult UK, involved in building Science and High-Tech Industrial Parks in Vietnam (2024-2026)
Consultant: Eco Industrial Park Chains in Hai Phong, developing long-term ESG model strategies
Member: REVFIN program, sponsored by Osfalia University (Germany), to develop a sustainable fishing net recycling model along the Vietnam coastline (2023-2025)
Member: Vietnam Energy Women Network
Education :
Master degree program in economics from University of Wollongong, NSW
Master degree program in Public Management at National University of Singapore and at Kennedy School of Government, Harvard.
Professional experience
1/2020 – 1/2023: Trade Counselor at Vietnam Embassy to the UK
02/2016 – 11/2019: Director General and Minister Counselor at Vietnam Embassy to Belgium
08/2011 – 1/2016: Trade Counsellor at Vietnam Embassy to France
05/2009 – 08/2011: Deputy Director General of the European Market Department , Vietnam’s Ministry of Industry and Trade.
05/2007 – 5/2009: Director for General Affairs, the European Market Department , Vietnam’s Ministry of Industry and Trade.
Nguyen Canh Cuong has more than 15 years of working experiences in Europe when the negotiations of EVFTA and UKVFTA took place and get signed. He is now being invited to talk to students of the Foreign Trade University and Vietnam National University’s Economic and Business School in Hanoi.
Independent International Funding Consultant
With over a decade of experience in the European banking sector, Michiel De Boey is a seasoned professional specializing in complex financial solutions and investment strategies. Over the past five years, he has worked extensively with equity investors, building expertise across diverse funding structures. For the last three years, Michiel has been an independent international consultant, leveraging his deep industry knowledge and strategic insights to support clients in securing optimal funding.
Michiel's professional network spans across Europe, the United States, and Asia, making him a valuable partner for companies seeking global growth and expansion. His work focuses on the Energy, Industrial, and Technology sectors, where he provides tailored financing strategies to meet the unique needs of each industry. Michiel's ability to navigate international markets and his in-depth understanding of various financial instruments make him a trusted advisor to businesses and investors alike.
Areas of Expertise:
Equity Investment & Structuring
International Financing Solutions
Strategic Consultancy in Energy, Industry, and Technology Sectors
Global Network in Europe, US, and Asia
For more information, please contact Michiel De Boey at LDN International.
Education:
Master’s Degree: Social Management, University of Dong Bei China (2010-2012)
Professional Experience:
Country Director, The Asia Group Vietnam (September 2022 – Present)
Develop strategic support for Vietnam’s energy and power sector with international partners.
Assist clients with business operations in Vietnam and maintain relationships with government agencies.
Expand relations with US and multinational corporations in Vietnam.
Deputy Chief of Office in charge of International Cooperation, Electricity and Renewable Energy Authority, Ministry of Industry and Trade of Vietnam (August 2017 – September 2022)
Managed international cooperation with foreign partners in the energy sector.
Developed policies for Vietnam’s energy sectors and led Vietnam’s participation in ASEAN energy cooperation.
Supported foreign investment in Vietnam’s energy sector and facilitated cooperation with international partners.
Education:
Master of Business Administration, UCI Paul Merger, USA
Professional Experience
With over 26 years in international trade, investment, and industrial products, Lincoln Long Vu has extensive experience in import/export, local distribution, project supply, and government relations. He has facilitated numerous government investment promotion projects, linking global investors with various Vietnamese cities and provinces.
Key Achievements:
Investment Consulting: Taisei Industrial Factory, Japan
Market Research & Investment Advice: D-ADVANCE LLC
Interior Design: ROBINA FLOORING
Laundry Services: USA LAUNDRY GROUP
Industrial Park Development: SHINEC Green Industrial Park
Renewable Energy: SHIRE OAK
Healthcare: HONG PHUC Hospital
Fashion: GIOVANNI
Fundraising and Investment Consulting:
Successfully raised funds through various financial instruments for Nomad Capital, PPR Capital, Hines Group, Starwood Capital, Cority, and Spartan Investment Group.
Consultancy and Community Involvement:
Consultant for Eco Industrial Park Chains in Hai Phong, promoting ESG models. Community Outreach Advisor in Irvine, Santa Ana, and Stanton, California, involved in planning the Creativity and Innovation Hub for business community development.
Professional Experience:Nina founded LDN International following 17 years of experience in international advertising agencies, specializing in digital marketing. She has held several senior roles, including:
Senior Business Partner and Group Account Director: Ogilvy Mather Vietnam
Client Service Director: Publicis Group Vietnam
Digital Director: Dentsu Media
Digital Director: MSS (An investment portfolio by IDG Vietnam)
Nina has served as a business and communication consultant for global companies such as Abbott Laboratories, Nestlé, Kimberly-Clark, VISA, Heineken, Samsung, and prominent local enterprises like Hau Giang Pharmaceutical, BIDV, Sabeco, and FPT.
Consulting and Collaboration:Nina has a proven track record of collaborating with global sustainable partners and advising Vietnamese businesses on implementing sustainable models for growth. Her key contributions include:
On-ground Partner: The Connected Places Catapult UK, involved in building Science and High-Tech Industrial Parks in Vietnam (2024-2026)
Consultant: Eco Industrial Park Chains in Hai Phong, developing long-term ESG model strategies
Member: REVFIN program, sponsored by Osfalia University (Germany), to develop a sustainable fishing net recycling model along the Vietnam coastline (2023-2025)
Member: Vietnam Energy Women Network
Education :
Master degree program in economics from University of Wollongong, NSW
Master degree program in Public Management at National University of Singapore and at Kennedy School of Government, Harvard.
Professional experience
1/2020 – 1/2023: Trade Counselor at Vietnam Embassy to the UK
02/2016 – 11/2019: Director General and Minister Counselor at Vietnam Embassy to Belgium
08/2011 – 1/2016: Trade Counsellor at Vietnam Embassy to France
05/2009 – 08/2011: Deputy Director General of the European Market Department , Vietnam’s Ministry of Industry and Trade.
05/2007 – 5/2009: Director for General Affairs, the European Market Department , Vietnam’s Ministry of Industry and Trade.
Nguyen Canh Cuong has more than 15 years of working experiences in Europe when the negotiations of EVFTA and UKVFTA took place and get signed. He is now being invited to talk to students of the Foreign Trade University and Vietnam National University’s Economic and Business School in Hanoi.
Independent International Funding Consultant
With over a decade of experience in the European banking sector, Michiel De Boey is a seasoned professional specializing in complex financial solutions and investment strategies. Over the past five years, he has worked extensively with equity investors, building expertise across diverse funding structures. For the last three years, Michiel has been an independent international consultant, leveraging his deep industry knowledge and strategic insights to support clients in securing optimal funding.
Michiel's professional network spans across Europe, the United States, and Asia, making him a valuable partner for companies seeking global growth and expansion. His work focuses on the Energy, Industrial, and Technology sectors, where he provides tailored financing strategies to meet the unique needs of each industry. Michiel's ability to navigate international markets and his in-depth understanding of various financial instruments make him a trusted advisor to businesses and investors alike.
Areas of Expertise:
Equity Investment & Structuring
International Financing Solutions
Strategic Consultancy in Energy, Industry, and Technology Sectors
Global Network in Europe, US, and Asia
For more information, please contact Michiel De Boey at LDN International.
Education:
Master’s Degree: Social Management, University of Dong Bei China (2010-2012)
Professional Experience:
Country Director, The Asia Group Vietnam (September 2022 – Present)
Develop strategic support for Vietnam’s energy and power sector with international partners.
Assist clients with business operations in Vietnam and maintain relationships with government agencies.
Expand relations with US and multinational corporations in Vietnam.
Deputy Chief of Office in charge of International Cooperation, Electricity and Renewable Energy Authority, Ministry of Industry and Trade of Vietnam (August 2017 – September 2022)
Managed international cooperation with foreign partners in the energy sector.
Developed policies for Vietnam’s energy sectors and led Vietnam’s participation in ASEAN energy cooperation.
Supported foreign investment in Vietnam’s energy sector and facilitated cooperation with international partners.
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